Blogging
and keyword preference are two inseparable things and it’s vital that you
understand how to use the right words. It doesn’t matter the niche of your
specialization keyword usage is a must if your work is to be seen by the search
engines. The phrases you use are the ones that tell search engines what your
blog is about. So if you want to begin blogging on a topic that is relevant to
a Kenyan audience, look into the below points they can help you get reasonable
traffic;
Importance
In
other terms, a keyword is equally important to a topic just as the topic
itself. Thus it is good that you concentrate on the important topics in your
particular niche. Ensure that you research to establish those bites of
information that your audience painlessly type on their search boxes. Farther
to this, location is another important aspect of customized blogging. So if you
particularly live in Kenya, check on what your audience wants to hear about and
give them quality information.
How
can you know the most relevant keywords?
This
is simple, use the media. Twitter is one great tool that can help you achieve this;
this is because twitter followers tend to be more focused on what they want to
follow. It your passion is to blog about weigh loss in Kenya. What you need to
do is be a follower of slim-possible twitter's account and see what enthralls
the audience. You will also get to know the issues that people want addressed
and you can start a blog based on those issues.
Competition
Okay
you have found a keyword or phrase that suit your needs but that is not over
yet. You need to take another initiative to establish the efforts required to survive
in that niche. What you don't want is to compete against large business
websites that employ hundreds of SEO engineers. Just imagine wedging war against
a website like Amazon, or olx? Off-cause that will cost you much than you can
deliver. Also, avoid using words and phrases used by old and pioneering
websites.
What
are some of the words with stiff competition in Kenya?
See
list below;
-
Kenya
-
The world
-
News
-
Politics
-
Football
-
Finance
-
Health
These
words are high in searches but have very stiff competition. For example it’s
hard to depend on the keyword "Kenya" as it is. But you can use a
phrase like "wildlife sites in Kenya". Or, “breaking news in Kenya”
these two phrases are more focused and can get better traffic on your blog that
“Kenya.”
Volume
of searches
Use
Google analytics to depict the relevancy of your preferred keywords by getting
the number of times they are being sought for on search engines. For instance,
a phrase like “jobs in Kenya” has very many searches but in regard to the above
point, "competition" it might be quite challenging for you beat the
competition. Some webmaster tools like analytics are able to clearly show you the
number of times a word or phrase is used and also the competition you can
expect from it.
These
factors are very necessary and they can help your blog to grow first especially
in terms of traffic. Finally, consider the money value on your keywords in
relation to the market products. This is not among the prime facts to consider
while choosing a keyword to blog with, in the Kenyan market but it can boost
your online earnings.
Labels: Hot Blogging tips